LinkedInContentIdeasListicle
100 LinkedIn Post Ideas (Never Run Out of Content)
A 100-idea LinkedIn content bank with hooks, formats, and examples you can use today.
Shanjai Raj
Founder at Postking
December 7, 202511 min read
If you want consistent LinkedIn growth, you need an idea bank you can reuse. This list gives you 100 ideas with hooks and formats so you can publish fast.
How to Use This List
- Pick 5 ideas that match your audience this month.
- Draft 2 posts per week using different formats.
- Track saves and comments to repeat winners.
100 Post Ideas with Hooks and Formats
| Category | Idea | Example Hook | Format |
|---|---|---|---|
| Authority | A contrarian take on a common LinkedIn tactic | "The advice to post daily is wrong for most people." | Text post |
| Authority | A framework you use to make decisions | "Here is the 3-step filter I use before I say yes." | Checklist |
| Authority | A myth you corrected this year | "The biggest misconception about X is..." | Myth vs truth |
| Authority | A short teardown of a popular strategy | "I tested X for 30 days. Here is what actually happened." | Mini case study |
| Authority | A decision memo on a recent tradeoff | "We chose Y over Z because the risk was lower." | Story |
| Authority | A simple model you use weekly | "This 2x2 keeps my team aligned every sprint." | Diagram |
| Authority | A fail-fast story with a lesson | "We shipped the wrong feature first. Here is the fix." | Story |
| Authority | A top-3 list of what matters in your niche | "Three signals I look for before I invest in X." | List |
| Authority | A principle you use to hire or evaluate | "I hire for X before Y, every time." | List |
| Authority | A short rubric you use for decisions | "If it fails any of these 4 checks, we pass." | Checklist |
| Process | A step-by-step on a repeatable workflow | "Here is the exact process we used to reduce cycle time." | How-to |
| Process | A checklist for a common task | "A 5-step checklist to avoid X mistakes." | Checklist |
| Process | A template your team uses weekly | "Here is the meeting agenda that keeps us on track." | Template |
| Process | A before/after comparison | "Before we did X, after we did Y. Here is the change." | Before/after |
| Process | A process breakdown with timing | "How we run a 30-minute planning meeting." | How-to |
| Process | A tool stack walkthrough | "Our tool stack for shipping faster this quarter." | List |
| Process | A QA or review flow that works | "Our 3-step review process caught 80% of issues." | Process |
| Process | A handoff protocol between teams | "This handoff template prevents rework." | Template |
| Process | A timeline for a common project | "A realistic 2-week timeline for X." | Timeline |
| Process | A checklist for launch day | "Launch day checklist to avoid last-minute chaos." | Checklist |
| Lessons | A mistake you made and how you fixed it | "I ignored X and it cost us Y. Here is the fix." | Story |
| Lessons | A post-mortem summary | "We shipped late because of one hidden bottleneck." | Post-mortem |
| Lessons | A lesson from a customer conversation | "A customer said this and it changed our roadmap." | Story |
| Lessons | A decision you regret and why | "I chose speed over quality and learned this." | Story |
| Lessons | An experiment that failed | "We tested X and it underperformed. Here is why." | Experiment |
| Lessons | A lesson from mentoring someone | "Coaching a junior teammate taught me this." | Story |
| Lessons | A lesson from hiring the wrong person | "We optimized for the wrong trait." | Story |
| Lessons | A lesson from saying no | "We declined a deal and it was the right call." | Story |
| Lessons | A lesson from simplifying | "Removing two steps improved outcomes." | Before/after |
| Lessons | A lesson from a crisis moment | "Here is what saved our project." | Story |
| Proof | A result range with context | "We reduced onboarding time by 20-30%." | Result post |
| Proof | A mini case study | "From 3% to 7% conversion in 4 weeks." | Case study |
| Proof | A comparison of two approaches | "We tested X vs Y. Here is the outcome." | Experiment |
| Proof | A screenshot explanation | "This dashboard change doubled clarity." | Screenshot breakdown |
| Proof | A KPI improvement story | "The one change that improved retention." | Story |
| Proof | A customer success story | "A client used this and saw X outcome." | Story |
| Proof | A timeline to impact | "It took 21 days to see results. Here is the timeline." | Timeline |
| Proof | A revenue or pipeline range | "This post led to 3-5 inbound leads." | Result post |
| Proof | A cost-saving story | "We saved hours weekly with one change." | Story |
| Proof | A quality improvement result | "Errors dropped after we simplified the flow." | Result post |
| Templates | A template you can copy | "Copy this outreach note and customize it." | Template |
| Templates | A checklist with steps | "Use this 7-step checklist for X." | Checklist |
| Templates | A meeting agenda | "This agenda keeps weekly meetings short." | Template |
| Templates | A 1-page SOP | "A simple SOP to prevent rework." | Template |
| Templates | A review rubric | "Here is the rubric we use to evaluate X." | Checklist |
| Templates | A follow-up message template | "Follow-up message that gets replies." | Template |
| Templates | A weekly plan template | "Weekly plan template for consistent output." | Template |
| Templates | A 30-day plan | "30-day plan to reach X outcome." | Plan |
| Templates | A scorecard template | "Scorecard template to track progress." | Template |
| Templates | A feedback template | "Feedback template that drives improvement." | Template |
| Industry | A trend and what it means | "This shift will change how teams do X." | Insight |
| Industry | A regulatory change impact | "What the new rules mean for X." | Insight |
| Industry | A competitor teardown | "What this competitor does well." | Teardown |
| Industry | A market map | "The 4 segments in our market." | Framework |
| Industry | A pricing insight | "Why we moved from X to Y pricing." | Story |
| Industry | A buyer behavior pattern | "Buyers now expect X in week one." | Insight |
| Industry | A benchmark you track | "We track this metric weekly." | Insight |
| Industry | A demand signal | "This question keeps showing up." | Insight |
| Industry | A common misconception | "Most people think X, but Y is true." | Myth vs truth |
| Industry | A lesson from a peer | "I learned this from another team." | Story |
| Team | A hiring lesson | "We changed our hiring loop and results improved." | Story |
| Team | An onboarding checklist | "Our 7-step onboarding checklist." | Checklist |
| Team | A team ritual | "This ritual keeps us aligned." | Story |
| Team | A performance feedback tip | "The feedback line that changed behavior." | Tip |
| Team | A culture example | "Here is how we make decisions." | Story |
| Team | A leadership lesson | "The day I learned to delegate." | Story |
| Team | A hiring rubric | "How we evaluate candidates for X." | Template |
| Team | A role clarity post | "Here is what we expect from X role." | Framework |
| Team | A manager one-on-one agenda | "1:1 agenda that keeps things focused." | Template |
| Team | A career growth pathway | "How to move from X to Y role." | Guide |
| Tools | A tool comparison | "Tool A vs Tool B for this use case." | Comparison |
| Tools | A setup walkthrough | "How we set up this tool in 15 minutes." | How-to |
| Tools | A workflow automation | "We automated X and saved hours." | How-to |
| Tools | A template inside a tool | "This template inside X saves time." | Template |
| Tools | A workflow stack | "The 3 tools we use every week." | List |
| Tools | A tool mistake to avoid | "This tool hurt us because of Y." | Warning |
| Tools | A tool ROI example | "This tool saved 3 hours per week." | Result |
| Tools | A prompt list | "Prompts that speed up drafting." | List |
| Tools | A content reuse system | "How we repurpose one idea into 4 posts." | How-to |
| Tools | A tool setup checklist | "Setup checklist to avoid errors." | Checklist |
| Audience | A customer question and answer | "A customer asked this. Here is the answer." | Q&A |
| Audience | A customer story | "How a client solved X with Y." | Story |
| Audience | A persona breakdown | "What this persona cares about most." | Profile |
| Audience | A common objection | "The objection I hear weekly and how I reply." | Objection |
| Audience | A problem diagnosis | "Why X problem keeps happening." | Diagnosis |
| Audience | A buyer journey map | "How buyers move from interest to action." | Framework |
| Audience | A trust signal list | "These signals build trust fast." | List |
| Audience | A FAQ roundup | "Answers to the top 5 questions." | FAQ |
| Audience | A misconception you correct | "What most buyers get wrong." | Myth vs truth |
| Audience | A low-friction offer | "Offer this free resource to build trust." | Offer |
| Personal | A career pivot story | "Why I moved from X to Y." | Story |
| Personal | A values post | "The principle I refuse to compromise." | Story |
| Personal | A time management tip | "My 30-minute writing routine." | Tip |
| Personal | A book lesson | "This idea changed how I work." | Lesson |
| Personal | A habit you keep | "The weekly habit that keeps me consistent." | Tip |
| Personal | A mentor lesson | "A mentor told me this and it stuck." | Story |
| Personal | A productivity tool tip | "This small tool saves me time." | Tip |
| Personal | A short reflection | "What I would do differently today." | Reflection |
| Personal | A behind-the-scenes post | "A real look at how we work." | BTS |
| Personal | A milestone reflection | "What I learned after 100 posts." | Reflection |
Quick Start Plan
- Week 1: pick 2 Authority ideas and 1 Process idea.
- Week 2: pick 2 Lessons and 1 Proof idea.
- Week 3: pick 2 Templates and 1 Industry idea.
- Week 4: pick 2 Audience ideas and 1 Personal idea.
Internal Links to Go Deeper
- LinkedIn Hook Formulas: 50+ Opening Lines That Stop the Scroll
- LinkedIn Content Calendar 2026: Free Templates & Planning Guide
- How to Format LinkedIn Posts for Maximum Readability (Data-Backed Guide)
- LinkedIn CTA Examples: What to Say at the End of a Post
- LinkedIn Post Ideas Generator
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Written by
Shanjai Raj
Founder at Postking
Building tools to help professionals grow on LinkedIn. Passionate about content strategy and personal branding.
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