What Should Lawyers Post on LinkedIn? 20 Ethical, Client-Worthy Ideas

If you teach and clarify, you build trust. Here are 20 ideas that work across practice areas.

Full strategy here: LinkedIn for Lawyers.

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20 post ideas

1. "A plain-English breakdown of [new regulation]"
2. "The 3 clauses that cause most contract disputes"
3. "What founders should ask before signing a lease"
4. "How to avoid common HR compliance mistakes"
5. "A checklist for preparing for a lawsuit"
6. "What a good NDA actually covers"
7. "The difference between trademark and copyright"
8. "How to handle employee misclassification"
9. "The legal steps before a fundraising round"
10. "What counts as consideration in a contract"
11. "What to do before firing an employee"
12. "The top mistakes I see in [practice area]"
13. "How I approach risk assessment for clients"
14. "What a dispute resolution clause really means"
15. "A quick guide to arbitration vs litigation"
16. "How to prepare for a deposition"
17. "What privacy laws mean for small businesses"
18. "How to think about liability in partnerships"
19. "A case lesson without the case details"
20. "A founder-friendly legal checklist"

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Use LinkedIn Post Formatter to keep posts readable.

If you want the full playbook, read LinkedIn for Lawyers.

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How to turn one idea into a full post

Use this structure:

1. Hook: one-sentence framing
2. Explanation: what the concept means
3. Checklist: the steps or questions
4. CTA: invite a conversation

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5 quick templates

Template 1: Education "Here is a plain-English explanation of [topic]."

Template 2: Checklist "Before signing [agreement], ask these 5 questions."

Template 3: Risk prevention "Most disputes happen because of [issue]. Here is how to avoid it."

Template 4: Process "This is how I approach [type of case] from intake to resolution."

Template 5: Myth "The myth: [myth]. The reality: [truth]."

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Weekly cadence

• Monday: Education
• Wednesday: Checklist
• Friday: Process or myth

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Tools to help

• LinkedIn Post Formatter
• LinkedIn Hook Generator
• LinkedIn Post Ideas

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If you want the full playbook, read LinkedIn for Lawyers.

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Common mistakes

• Writing like an ad
• Using legal jargon without explanation
• Posting only firm announcements
• Avoiding any point of view

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7-day quick start

Day 1: Update headline Day 2: Post an educational insight Day 3: Comment on 5 business posts Day 4: Post a checklist Day 5: Post a risk-prevention lesson Day 6: Connect with 5 referral partners Day 7: Review and repeat

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If you only post 3 things, make them:

• Plain-English explanations
• Risk-prevention checklists
• Process transparency

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Consistency is the advantage.

Use LinkedIn Post Formatter to keep posts readable.

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For the full strategy, read LinkedIn for Lawyers.

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Start with one post per week and scale up.

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